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===ETSY_SEO.html=== | ===ETSY_SEO.html=== | ||
<pre> | |||
How to write SEO-friendly Etsy listing titles | |||
Focus on the 1–2 most important and effective keywords for your product, and keep your title short and concise. Let’s say I’m creating a listing title and tags for this art-deco-inspired poster. A mistake that I see many people make on Etsy is keyword stuffing the listing titles. This is what a keyword-stuffed title looks like: “Art deco art, art deco print, living room wall art, roaring twenties inspired art nouveau poster.” While it contains a lot of descriptive keywords, this title might leave potential customers confused as to what you’re selling. | |||
Instead, you should make your titles clear and descriptive, so people know what the product is just by glancing at the title. Here’s how to do that: | |||
Pick the 1–2 strongest keywords | |||
If you’ve had your store running for a while, you might’ve already noticed which keywords perform the best for which products. So, when writing the title, focus on 1 or 2 of the strongest keywords, and leave the rest for the tags. The keyword should also be at the very beginning of the title because the search engine considers words at the beginning of the title more important than the words at the end. Going back to our example, I’ll pick the keyword “1920s style poster,” because that’s the best-performing keyword for this product. | |||
Add descriptive words | |||
Make the title sound appealing to potential customers. You can do that by adding descriptive keywords that mention the color, size, shape, or material of the product. For example, | |||
</pre> | |||
==Actions== | ==Actions== | ||